• Search Engine Optimization and Copywriting

    Especially in light of Google’s recent update, even more emphasis is being put on quality on-page content.  Making sure that your website’s text follows the rules in the article found here will be a key factor in having Google and other search engines rank your […]

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  • SEO: In House or Outsourced

    Have you considered all of the pros and cons of handling your SEO and online marketing in house or using an outside firm?  Sometimes a combination of internal and external resources is the answer.  Before moving forward,  consider the impact that additional responsibilities will have […]

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  • Google, Penguin, Panda, SEO, and You

    Google’s Penguin and Panda updates have sent SEO companies scrambling back to the drawing board.  Some website rankings have dropped based on the algorithm changes.  Google has sent emails warning of potential punishment for so called over-optimization. The bottom line is that SEO companies will […]

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